Who: Serene
What: Serene is a UK-based fintech company that provides an AI-driven platform designed to help financial institutions proactively identify and support vulnerable customers.
By combining behavioural science with real-time data analysis, Serene enables banks and lenders to detect early signs of financial hardship, predict future risks, and deliver personalised interventions.
Its tools—SereneID, SereneScore, and SereneCare—assist firms in meeting regulatory obligations, reducing operational costs, and enhancing customer well-being through compassionate, data-informed support.
Where: https://www.myserene.io/
Products: Fin Tech, AI and vulnerability support
Markets: UK
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