datascience

How to think about 1st party data

More from the conversation with Pete Bulley from Aire. How can 1st party data be captured to add additional information or attributes for customers to help with customer treatment and decisioning? Pete talks from his experience providing his tips and tricks to capture this information, get a good response rate and ensure this information is useful. See the full interview and find out more about Aire -> Here.

More Scenarios – preparing for the future in a time of uncertainty

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In conversation with Damien Burke, Partner at 4most. Damien discusses the impact of economic shocks, such as COVID, on IFRS9 models and what this means for us in the future. The good news is technology, data, and methodology is all helping making this process easier, with outputs more straightforward to explain. See the full interview and find out more about 4most -> Here.

Increasing regulatory focus on customer outcomes

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In conversation with Damien Burke, Partner at 4Most. In this clip Damien talks about the increasing regulatory focus on the customer journey, emphasizing finding the right treatment and outcome for customers. Granularity and sophistication of decision-making is now all increasing. It is now starting to be expected to be in place. See the full interview and find out more about 4most -> Here.

Putting Customers First: changing the centre of thinking to make plans that work

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In conversation with Damien Burke, Partner at 4most. Here Damien talks about the difference between time series and point of time and data. Historically we have tended to look at decisions on data at a point of time… what needs to be done based off the information available to me now. However, it is increasingly important to think about a customer’s situation, and data, in the round, across the customer journey. Context is critical, as… Read more

Responding to the new environment: Credit risk looking to the future

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The full interview with Damien Burke, Partner at 4most. In a wide-ranging conversation, Damien discusses the impact of COVID on credit risk aspects of business and in particular how we now need to think and plan going forward. Undoubtedly there is more data and modelling needed. However, it is also starting to require us to more fundamentally change how we think about customers and design treatment plans. The bar is being raised… leading to opportunities… Read more

Extra Data – Extra Insight – Full Interview

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The full interview with Pete Bulley from Aire. In a wide-ranging conversation, we chatted about data and how gathering extra data can help with understanding a customer’s situation and model the next best action/segment (esp during COVID period). Find out more about Aire -> Here.