Podcast ¦ Punk CX: Lush’s Journey Balancing Innovation, Empathy, and Customer Care – Interview with Naomi Rankin of Lush
Access the full podcast series here
Key Takeaways
Lush operates with a strong commitment to environmental sustainability, animal welfare, and vegan/vegetarian products, which is woven into its organisational culture.
Employee progression from shop floor to leadership roles fosters a deep understanding of customer care and product knowledge, enhancing service quality.
The company’s customer service philosophy focuses on treating customers as friends and family, encouraging genuine interaction rather than transactional exchanges.
Integration of data-driven decision-making allows Lush to capture customer feedback… Read more