Credit Unions Leveraging Tech for Broader Impact

In this clip Andrew Duncan from SOAR discusses how technology is expanding credit unions’ reach across the UK through digital marketing. They highlight the technology’s ability to narrow search results, particularly on price comparison websites.

This enables consumers to input details for lending options, with technology identifying relevant credit unions based on their location or common bond, thus presenting tailored options. This advancement is viewed positively for connecting consumers with suitable credit unions.

Find out more about SOAR -> Here.

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