INSIGHTS ¦ Online Nation 2023 Report – OFCOM

Summary
The "Online Nation 2023" report provides a comprehensive overview of the UK's digital landscape, highlighting trends in internet usage, the popularity of online services, and the digital experiences of both adults and children. It covers a broad spectrum of online activities, including social media usage, online gaming, and educational tools, as well as the impact of generative AI tools among various age groups.
Key Points

UK adults spent an average of 3 hours 41 minutes per day online in May 2023.
Alphabet and Meta-owned sites and apps are the most visited in the UK.
A quarter of UK internet users have utilized a VPN.
Three-quarters of online time by adults in May 2023 was spent on smartphones.
Generative AI tools are used by three in ten UK internet users aged 16+.
Social media's popularity varies by age, with YouTube being the most popular platform among adults.
Online gaming is a significant activity, with 38% of UK adults and 57% of children engaging in it.
Educational se...

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