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Key Takeaways
Reintroduction of the Philippines: The Philippines aims to reestablish itself as a competitive BPO destination in the global market.
Elevating Positioning: Stakeholders in the Philippines seek to move beyond legacy perceptions of low-cost voice services.
India's Strategic Focus: India has strategically prioritised non-voice support services, distinguishing itself in the digital support sector.
Shift from Voice Services: The diminishing role of voice as a primary customer interaction channel requires a transition from traditional voice-centric service models.
South Africa's Recognition: South Africa has successfully marketed itself as a BPO destination, noted for its technological capabilities despite facing infrastructural challenges.
Potential in the Philippines: The Philippines holds significant potential in back-office and value-added services, particularly in CX technology, which is currently underrepresented in global marketin...
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