Access the full podcast series hereSummaryIn this podcast episode, the guest, Sirke Tepeli Elglund, discusses the importance of creativity in business and customer experience. She explains that everyone has a creative side that can be unlocked, but it is often stifled by traditional education systems. Sirke shares her experience as a serious Lego play facilitator and how she uses this methodology to foster creativity and problem-solving in workshops and strategy sessions. She also highlights the surprising impact of creativity in unexpected industries, such as funeral services. Key Points: Everyone has a creative side that can be tapped into. Traditional education often stifles creativity in individuals. Serious Lego play is a methodology that fosters creativity and problem-solving in workshops and strategy sessions. Creativity is valuable in all areas of business, including roles that are not traditionally seen as creative. The concept of flow, where individuals are ful...
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