Extra Data – Extra Insight – Full Interview

The full interview with Pete Bulley from Aire.

In a wide-ranging conversation, we chatted about data and how gathering extra data can help with understanding a customer’s situation and model the next best action/segment (esp during COVID period).

Find out more about Aire -> Here.

RO-AR newsletter

Receive notifications of new content notifications: Subscribe here - unsubscribe anytime

See also  Digital Innovation: Handling the digital channel explosion