Aire offers first-party data capture and analysis for clients. 1st party data allows the capture of new and additional data fields/attributes for use in modeling. Client use includes use within the acquisition process, customer management process, and within collections/recoveries segmentation. Specialism includes experience in determining the best 1st party attributes to capture, together with interpretation within modelling processes.
Products: Pulse – income assessment
Markets: UK, USA
Screenshots – Demo